This is a cross-post from Bing Search Blog.

Starting today, Bing will be participating in full force at what’s shaping up to be another stellar SMX West (March 2-4, Santa Clara CA). Every SMX show is a special one for Bing. But this one is super special for one reason – we’re bringing Steve Ballmer! 

This is Steve’s first ever conversation with the search community at an industry event. Danny Sullivan, editor-in-chief of Search Engine Land and co-chair of SMX, sits down with Steve to discuss Microsoft’s commitment to search and how Bing is working to evolve the search experience. 

In addition to Steve’s keynote chat, you’ll find Bing and Microsoft Advertising engaged with the community all across SMX in a number of ways. Read the full Bing Search Blog post and a quick summary of where you can find Microsoft at SMX here.